5 Reasons every SMB needs marketing automation

Marketing automation can be a large budget line item for a small- to mid-sized business (SMB). With limited means and resources, many SMBs would rather rely on good old human effort. However, sending emails, segmenting lists, following the buyer’s journey, and performing other essential marketing tasks manually is not just time-consuming, but it is also […]

5 Most common security breaches

From attacks on mobile devices to ever-increasing types of malware, cybersecurity has never been more challenging. One of the best ways to stay protected is to be aware of cybersecurity threats. To that end, here are five common ways your IT systems can be broken into. 1. You are tricked into installing malicious software There […]

Qualities of an ideal keyboard

When your keyboard has been with you for a long time, it can show signs of wear and tear. You could have a hard time typing even simple words or executing basic commands. Keyboards are relatively inexpensive, so you don’t have to endure the trouble the one you have is giving you. Look for the […]

Steer clear of these mistakes when migrating to Microsoft 365

Migrating to Microsoft 365 is easy and simple, but if you’re not careful, you may find yourself facing problems that can keep you from getting the most out of this comprehensive suite of productivity tools. We’ve listed some of the common issues organizations encounter when migrating to Microsoft 365 and how you can avoid them. […]

Firefox features you should start using

Whether you’re using Mozilla Firefox for personal internet browsing or work, this powerful browser has features that can improve your experience. Make sure you’re making the most of these features in particular. Customizable Firefox toolbar Choose which tools you want to see on your Firefox toolbar and maybe even discover new ones you haven’t heard […]

Boost your marketing campaigns with video content

Creating trending videos on social media is one of the best ways to catch people’s attention and market your brand. These are the seven types of video content you can use to bolster your marketing campaigns. Business introduction or behind-the-scenes If your company lacks an online presence, one of the best things you can do […]

Step up your PowerPoint game with these pointers

Do your officemates groan whenever they have to sit through another PowerPoint presentation? Once it’s your turn, knock their socks off by using these easy-to-follow tips. Start slideshows instantly The audience doesn’t want to see the speaker’s cluttered desktop or unread emails as the PowerPoint presentation is being set up. Therefore, while waiting for everything […]

Simple steps to protect data in the cloud

Small- and medium-sized businesses can’t afford a data breach. According to IBM’s 2020 Cost of a Data Breach Report, a single breach can cost organizations $3.86 million on average. Be proactive in making sure your data is safe in the cloud, so you don’t have to spend a huge amount mitigating a breach. Know your […]

The importance of security audits

Organizations can’t afford to be complacent with their cybersecurity. Beyond installing the latest cybersecurity tools, you need to conduct a security audit to ensure that you successfully implement a sound defensive strategy. Auditing and the security strategy Audits are necessary to ensure and maintain system quality and integrity. These system checks help identify security gaps […]